It’s the modern-day driver of business improvement and has an impact on everything from business management to client interaction. Convenience is defined by expectation, influences how fast issues can be resolved, and is key in building a successful business.
The tools of the trade are heavily influenced by the demand for convenience by both entrepreneurs and their customers. In today’s fast paced society, we are all accustomed to instant gratification and real time results whether reviewing a customer order immediately or proposing an important relationship to a prospect. The expectation for the elusive convenience serves as the impetus for the development of services and products to support improved delivery. Today, computers and imaging technology deliver information more quickly and directly to the office. Customers experience faster, more accurate results. Appointment scheduling, order fulfillment and billing are processed at the push of a button. Technology can be our friend. But convenience is not just about technology and speed.
Convenience is also about a direct route to an empathetic listener rather than a voicemail prompt; a willingness to work through lunch to accommodate a client emergency; a knowledgeable and trustworthy referral for handling more of your clients business needs. In other words, having a relationship with a business or service provider who cares is convenient for the consumer. It saves them time, aggravation, worry, research, and maybe even money.
Business professionals like convenience, too. As service providers and often times business owners, too, convenience is a priority and has an enormous impact on quality of life. State of the art advancements in technology provide convenience and promote efficiency in customer care. And now, state of the art banking technology is available to manage your business more effectively. Banking can be done anytime – during evening or weekend office hours or at 6:00 a.m. – at the push of a button from your desktop.
“Remote Control Banking” is the term MileStone Bank uses to describe a convenient system they have customized for our business customers to help improve the bottom line. The special business package includes everything from free checking, free worldwide ATM access, courier service, online banking and online bill payment plus cash management to maximize cash flow. And now, with recent advancements in check imaging, MileStone Bank provides a safe and secure check scanning system to business banking clients so there is no need to leave the office to deposit checks – instead, simply log in to a secure, password protected website, feed checks into a special scanner, verify the total, and click “send”. It’s that simple and convenient and allows next business day availability for deposits made via Remote Control by 8:00 p.m. the previous night.
Just like technology is not the only definition of convenience for meeting customer needs, the same is true of business owner’s expectations for banking. Having a relationship with a knowledgeable, experienced banker who specializes in the business banking drives convenience as well. Amidst the changing financial landscape of today there is still a much desired need for personalized banking from a professional that understands economic and financial trends and the nuances of running a business. Nothing can replace the ear of a trusted business advisor when contemplating business expansion or the acquisition of another business or the voice of a personal banker to responsively meet operating account needs. At MileStone Bank, we bring the bank to you by coming to your office when needed; a real person answers your phone calls; a responsive banker services your requests promptly. So, take heart – you can have real time convenience and genuine relationship – still.
Monday, March 15, 2010
Monday, February 22, 2010
CHOOSE RIGHT WHEN THE ECONOMY IS TIGHT
Business professionals know all too well that pulling together the most competent, caring and professional staff is vitally important to their growth and success. Equally important, but perhaps not as obvious is creating a team of knowledgeable, accessible and dedicated business partners. Not the type of partners that actually work at your company, but rather business partners such as attorneys, accountants, insurance agents and bankers. These relationships are the key to creating the business foundation from which your company is operated. Most business professionals have attorneys and accountants that were chosen through referrals and based on proven expertise. Unfortunately, all too often bank partnerships are chosen differently - based on geographic proximity or rates rather than effectiveness, shared business philosophy, and real value-driven convenience.
Developing and maintaining a relationship with the right banker has never been more important. An entrepreneur’s relationship with his or her banker is best when built on mutual trust and respect and based on value not price. The old adage “you get what you pay for” is applicable to most things in life and a business banking relationship is no exception. It may cost a bit more for a banker who is truly a valuable business advisor rather than simply an order taker, but it’s worth it!!!
Specific value that a banker can add to the business relationship, especially today, is to advise clients on how to choose the most appropriate financial services i.e. checking and savings accounts, and how to expedite the borrowing process for equipment loans, working capital lines of credit and mortgages to acquire offices, manufacturing or storage space or to start, purchase or expand your business. The right banker can allay fears and eliminate confusion that is compounded in today’s economy of tight credit.
Credit is absolutely available today (to qualified borrowers); and, the role of the professional business banker helps business owners demonstrate qualifications by guiding them through the credit process as outlined below:
· Be prepared to discuss the amount of the loan and its specific purpose (to purchase assets, consolidate debt, fund operating expenses, buyout a partner, etc)
· Identify desired loan repayment term and the collateral being offered to secure the loan
· Provide 2 -3 years of business and personal federal tax returns as well as business and personal balance sheet (personal financial statement) to facilitate the assessment of the financial condition of your business, past, present and projected future
Because lending money is all about managing risk, a good bank partner will evaluate risk completely and advise accordingly in the best interest of the bank as well as the prospective borrower. Beyond the quantitative information above, an experienced banking professional will also evaluate a loan request against the following qualitative criteria commonly known as “the 5 C’s of credit”:
1. Character – Business and personal character, integrity, reputation and credit history
2. Capacity –Sufficient business and personal cash flow available to make the payments and repay the loan
3. Capital –Sufficient business and personal cash for a down payment and for a cushion in case business gets slow
4. Collateral –Assets to secure the debt such as real estate, equipment, A/R or inventory
5. Conditions – Condition of the borrower, the borrower’s industry and the general economy
Make sure to choose your banking partner wisely. The right choice will ensure readiness that will improve chances for loan approvals and also provide guidance on smart structuring of deposit accounts and delivery systems to maximize business growth and success – even when times are tough.
Developing and maintaining a relationship with the right banker has never been more important. An entrepreneur’s relationship with his or her banker is best when built on mutual trust and respect and based on value not price. The old adage “you get what you pay for” is applicable to most things in life and a business banking relationship is no exception. It may cost a bit more for a banker who is truly a valuable business advisor rather than simply an order taker, but it’s worth it!!!
Specific value that a banker can add to the business relationship, especially today, is to advise clients on how to choose the most appropriate financial services i.e. checking and savings accounts, and how to expedite the borrowing process for equipment loans, working capital lines of credit and mortgages to acquire offices, manufacturing or storage space or to start, purchase or expand your business. The right banker can allay fears and eliminate confusion that is compounded in today’s economy of tight credit.
Credit is absolutely available today (to qualified borrowers); and, the role of the professional business banker helps business owners demonstrate qualifications by guiding them through the credit process as outlined below:
· Be prepared to discuss the amount of the loan and its specific purpose (to purchase assets, consolidate debt, fund operating expenses, buyout a partner, etc)
· Identify desired loan repayment term and the collateral being offered to secure the loan
· Provide 2 -3 years of business and personal federal tax returns as well as business and personal balance sheet (personal financial statement) to facilitate the assessment of the financial condition of your business, past, present and projected future
Because lending money is all about managing risk, a good bank partner will evaluate risk completely and advise accordingly in the best interest of the bank as well as the prospective borrower. Beyond the quantitative information above, an experienced banking professional will also evaluate a loan request against the following qualitative criteria commonly known as “the 5 C’s of credit”:
1. Character – Business and personal character, integrity, reputation and credit history
2. Capacity –Sufficient business and personal cash flow available to make the payments and repay the loan
3. Capital –Sufficient business and personal cash for a down payment and for a cushion in case business gets slow
4. Collateral –Assets to secure the debt such as real estate, equipment, A/R or inventory
5. Conditions – Condition of the borrower, the borrower’s industry and the general economy
Make sure to choose your banking partner wisely. The right choice will ensure readiness that will improve chances for loan approvals and also provide guidance on smart structuring of deposit accounts and delivery systems to maximize business growth and success – even when times are tough.
Monday, February 8, 2010
Time to Reflect and Refresh: Transitioning into 2010
What a year – one that most of us would not want to repeat. While 2009 certainly offered challenges, there were most assuredly events and people who made a positive impact for your business or for you personally. Reflecting on the positive generates thankfulness. Expressing thankfulness refreshes and creates new energy for the receiver and the giver. Your company may not be in the “smile business”, but why not start out 2010 by doing things that generate both emotional and physical smiles for your employees and customers. Showing your appreciation in kind little ways will help fuel grateful attitudes in the New Year.
Staff and customers always respond favorably to random acts of attention that are surprisingly received from the people that touch them throughout normal life (medical professionals, bankers, hair stylists, realtors, postal workers etc.). Admit it. Receiving something unexpected regardless of its value brightens the day. The traditional holiday greeting card only gets buried in a mountain of other mail, now that the new year is here consider doing something unique as tangible evidence of your appreciation. Reflect on what really matters, translate it, and share it.
A hand-written note to the families of your staff can express the value of their loved one’s hard work, dedication, and tender care of your customers and will have a long-lasting impact. The proud employee will truly feel appreciated and eager to face the New Year with a refreshed attitude and keener sense of commitment to you and the your customers – regardless of the economy.
Thanking your customers can also be done with a new twist that will touch their hearts - especially needed in our current environment. Consider an honorary gift (given in their name) as a way to show appreciation. For instance, brighten the smiles of U.S. soldiers serving overseas by shipping personal care packages along with small gifts and thank you notes on behalf of your customers. A special “Creating Smiles in the New Year” card can be sent to clients to communicate the initiative that was done as a symbol of your appreciation for them. Including your customers in this reflective and random act of kindness will help them feel like they’ve been part of something that matters and may refresh them enough to pass it forward and share kindness with others.
Mailboxes are filled everyday with bills and unwanted solicitations. What a pleasure it is to be the giver of a surprise “thank you”, regardless how small, to an unsuspecting staff member, customer, or soldier who may be a complete stranger. It brings as much joy to the giver as the receiver.
Best wishes for a New Year filled with Miles of smiles!
Staff and customers always respond favorably to random acts of attention that are surprisingly received from the people that touch them throughout normal life (medical professionals, bankers, hair stylists, realtors, postal workers etc.). Admit it. Receiving something unexpected regardless of its value brightens the day. The traditional holiday greeting card only gets buried in a mountain of other mail, now that the new year is here consider doing something unique as tangible evidence of your appreciation. Reflect on what really matters, translate it, and share it.
A hand-written note to the families of your staff can express the value of their loved one’s hard work, dedication, and tender care of your customers and will have a long-lasting impact. The proud employee will truly feel appreciated and eager to face the New Year with a refreshed attitude and keener sense of commitment to you and the your customers – regardless of the economy.
Thanking your customers can also be done with a new twist that will touch their hearts - especially needed in our current environment. Consider an honorary gift (given in their name) as a way to show appreciation. For instance, brighten the smiles of U.S. soldiers serving overseas by shipping personal care packages along with small gifts and thank you notes on behalf of your customers. A special “Creating Smiles in the New Year” card can be sent to clients to communicate the initiative that was done as a symbol of your appreciation for them. Including your customers in this reflective and random act of kindness will help them feel like they’ve been part of something that matters and may refresh them enough to pass it forward and share kindness with others.
Mailboxes are filled everyday with bills and unwanted solicitations. What a pleasure it is to be the giver of a surprise “thank you”, regardless how small, to an unsuspecting staff member, customer, or soldier who may be a complete stranger. It brings as much joy to the giver as the receiver.
Best wishes for a New Year filled with Miles of smiles!
Monday, September 28, 2009
“You Can’t Cut Your Way to Greatne$$”
What you believe will influence how you behave – true of many things – including beliefs about the economy and how you respond in your business. Recently an informal survey asked business owners their opinion of the U.S. economy and how it’s affecting them. Approximately one half of people surveyed expect the economy to improve over the next six months. Despite the continuation of the recession, many people feel the panic seems to be over. Improving trends in unemployment, national inventory, manufacturing and housing reports have provided a glimmer of hope for better times. Puzzling, however, is the fact that even though survey respondents feel confident their business will experience stability or small growth over the next twelve months, most of them cited their top priority is cutting costs. It is wise to cut the fat in today’s economy, but business owners should beware of cutting so deep that the business will bleed to death.
This is especially true when it comes to eliminating marketing efforts to save money. Amidst loss of jobs and the dismal economy, many customers choose to postpone or eliminate big purchases. By staying in touch with your customers, the importance of your product can be reinforced. You can stay top of mind with your customers by reaching out to them a minimum of 3 or 4 times a year. Simple contacts can be done inexpensively and will have an impact on customer loyalty and may even generate referrals to help your business grow.
If you’re struggling with cost-effective ways to stay in touch, start with the obvious by sending a hand written message vs. using generic post cards. Extend congratulations to new parents. Send a note to ask customer Jones how he is enjoying retirement. Have your office assistant review the local paper for customers that have made an accomplishment and send a note card with a few sentences to let them know you’re proud of them. Get creative with ways to stay top of mind and deep in the hearts of your customers.
While some businesses may find it counterintuitive to spend money (on marketing) while making less money building a business depends on building a “brand” which is a long-range strategy, not a short-term fix.
And remember…you can’t cut your way to greatness.
This is especially true when it comes to eliminating marketing efforts to save money. Amidst loss of jobs and the dismal economy, many customers choose to postpone or eliminate big purchases. By staying in touch with your customers, the importance of your product can be reinforced. You can stay top of mind with your customers by reaching out to them a minimum of 3 or 4 times a year. Simple contacts can be done inexpensively and will have an impact on customer loyalty and may even generate referrals to help your business grow.
If you’re struggling with cost-effective ways to stay in touch, start with the obvious by sending a hand written message vs. using generic post cards. Extend congratulations to new parents. Send a note to ask customer Jones how he is enjoying retirement. Have your office assistant review the local paper for customers that have made an accomplishment and send a note card with a few sentences to let them know you’re proud of them. Get creative with ways to stay top of mind and deep in the hearts of your customers.
While some businesses may find it counterintuitive to spend money (on marketing) while making less money building a business depends on building a “brand” which is a long-range strategy, not a short-term fix.
And remember…you can’t cut your way to greatness.
Thursday, August 13, 2009
What’s Right and What’s Wrong with Obama’s Regulatory Reform Plan
How can our economy remain competitive and thrive if its businesses, including financial institutions, don’t bear the brunt of their poor actions and decisions? It can’t. But that’s exactly what is happening now as our government props up the Wall Street institutions that created economic calamity. We need not only a return to traditional financial standards and free market discipline but to downsize the Wall Street megabanks to eliminate the threat any one institution can pose to our nation’s entire financial system.
Common sense tells us that no financial institution should ever become so large and powerful that it becomes too big to manage, too big to regulate and too big to face judgment in the marketplace. Nevertheless, for years policymakers have sanctioned and approved too-big-to-fail financial corporations. Now they’re using hardworking Americans’ tax dollars to keep those institutions afloat.
As guardians of Main Street, community bankers nationwide have long urged an end to too-big-to-fail. For years, our pleas to put taxpayers and our nation's financial well-being above the interests of individual entities fell on deaf ears. It was only in the wake of the financial-markets crisis that policymakers could no longer ignore what seemed so obvious to the rest of us. Now the Obama administration and Congress are beginning to address the serious problem of too-big-to-fail institutions through the administration’s financial regulatory reform plan. While parts of the plan provide a good starting point, there is still more that can be done to ensure we don’t repeat this crisis.
Community banks support provisions in the administration’s plan that create a consolidated systemic-risk regulator, impose higher capital and liquidity requirements on too-big-to-fail institutions so they can better absorb losses when they stumble and give the FDIC special resolution authority to unwind and resolve systemic risk firms that fail. However, to protect taxpayers and our economy, we need regulations to downsize the megabanks, require firms that pose systemic risks to pay into a separate systemic-risk reserve fund that can be used to unwind mega-institutions when they fail and impose a special FDIC systemic-risk premium for the extra burden the largest banks place on the Deposit Insurance Fund.
Another part of the plan threatens to undermine the way community banks successfully serve their customers and all of Main Street America. The proposed Consumer Financial Protection Agency would have far-reaching powers over bank products and services provided to customers. Unfortunately, the agency as currently proposed would hurt, not help consumers.
Community bankers agree that we need to close existing regulatory gaps and safeguard consumers from abusive and improper practices. After all, we have always put the best interests of our customers first. In doing so, we pride ourselves in offering our customers the safest and most sound products and services in the marketplace. The proposed agency, by separating consumer policy from safety and soundness supervision conducted by bank regulators, would create more regulatory confusion without improving consumer protections. Those increased regulatory costs would be borne by all consumers, making many financial products and services more expensive for all Americans and perhaps not affordable to some.
Community bankers work with our customers to ensure that they’re well informed about the products and services they choose and that they are capable of managing them. So why should community banks and their customers be punished for the deceptive practices of others?
Instead, a more targeted approach to fixing the real problems of our financial system lies in focusing on too-big-to-fail institutions. By implementing measures to regulate giant financial firms and reduce the risks they pose to our economy, Congress can begin restoring citizens’ faith—and essential free-market discipline—in our nation’s financial system. We must ensure that any new regulatory regime addresses too-big-to-fail institutions while implementing meaningful consumer protections that will not disproportionately affect the community banks that did not contribute to the current economic crisis. We must get it right for the long term—future generations of Americans are counting on us.
Common sense tells us that no financial institution should ever become so large and powerful that it becomes too big to manage, too big to regulate and too big to face judgment in the marketplace. Nevertheless, for years policymakers have sanctioned and approved too-big-to-fail financial corporations. Now they’re using hardworking Americans’ tax dollars to keep those institutions afloat.
As guardians of Main Street, community bankers nationwide have long urged an end to too-big-to-fail. For years, our pleas to put taxpayers and our nation's financial well-being above the interests of individual entities fell on deaf ears. It was only in the wake of the financial-markets crisis that policymakers could no longer ignore what seemed so obvious to the rest of us. Now the Obama administration and Congress are beginning to address the serious problem of too-big-to-fail institutions through the administration’s financial regulatory reform plan. While parts of the plan provide a good starting point, there is still more that can be done to ensure we don’t repeat this crisis.
Community banks support provisions in the administration’s plan that create a consolidated systemic-risk regulator, impose higher capital and liquidity requirements on too-big-to-fail institutions so they can better absorb losses when they stumble and give the FDIC special resolution authority to unwind and resolve systemic risk firms that fail. However, to protect taxpayers and our economy, we need regulations to downsize the megabanks, require firms that pose systemic risks to pay into a separate systemic-risk reserve fund that can be used to unwind mega-institutions when they fail and impose a special FDIC systemic-risk premium for the extra burden the largest banks place on the Deposit Insurance Fund.
Another part of the plan threatens to undermine the way community banks successfully serve their customers and all of Main Street America. The proposed Consumer Financial Protection Agency would have far-reaching powers over bank products and services provided to customers. Unfortunately, the agency as currently proposed would hurt, not help consumers.
Community bankers agree that we need to close existing regulatory gaps and safeguard consumers from abusive and improper practices. After all, we have always put the best interests of our customers first. In doing so, we pride ourselves in offering our customers the safest and most sound products and services in the marketplace. The proposed agency, by separating consumer policy from safety and soundness supervision conducted by bank regulators, would create more regulatory confusion without improving consumer protections. Those increased regulatory costs would be borne by all consumers, making many financial products and services more expensive for all Americans and perhaps not affordable to some.
Community bankers work with our customers to ensure that they’re well informed about the products and services they choose and that they are capable of managing them. So why should community banks and their customers be punished for the deceptive practices of others?
Instead, a more targeted approach to fixing the real problems of our financial system lies in focusing on too-big-to-fail institutions. By implementing measures to regulate giant financial firms and reduce the risks they pose to our economy, Congress can begin restoring citizens’ faith—and essential free-market discipline—in our nation’s financial system. We must ensure that any new regulatory regime addresses too-big-to-fail institutions while implementing meaningful consumer protections that will not disproportionately affect the community banks that did not contribute to the current economic crisis. We must get it right for the long term—future generations of Americans are counting on us.
Thursday, August 6, 2009
Press Release - MileStone Bank issues 20% stock dividend
DOYLESTOWN, PA – August 4, 2009 - The Board of Directors of MileStone Bank of Doylestown has authorized payment of a 20% stock dividend, according to John C. Spier, Chairman of the Board. Shareholders of record on June 30, 2009 will receive one share of common stock for each five shares they own, payable on August 15, 2009. This is the first stock dividend for MileStone Bank, established in November of 2007.
“After careful consideration, the board determined a stock dividend was appropriate based on the bank’s overall positive performance as measured against our business plan and the performance of our peers,” said David Gill, President & CEO. “We’re happy to issue this dividend as delivery on our pledge to provide increased value for our original investors, and proof of our continued commitment to create the well regarded, high performing financial institution promised to our shareholders and clients.”
Capital levels for the bank remain strong with a Tier 1 Capital Ratio of 15.64% and a Total Risk Based Capital Ratio of 21.37%, as of June 30, 2009.
MileStone Bank is a community bank headquartered in Doylestown, PA. MileStone Bank is led by co-founders David Gill, President & CEO, and Elijiah Gray, CFO.
Disclaimer
This report contains certain "forward-looking statements." The Company desires to take advantage of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and is including this statement for the express purpose of availing itself of the protection of such safe harbor with forward looking statements. These forward-looking statements may describe future plans or strategies and include the Company's expectations of future financial results. Forward-looking statements are subject to a number of risks and uncertainties that might cause actual results to differ materially from stated objectives. These risk factors include but are not limited to the effect of interest rate changes, competition in the financial services market for both deposits and loans as well as regional and general economic conditions. The words "believe," "expect," "anticipate," "estimate," "project," and similar expressions identify forward-looking statements. The Company's ability to predict results or the effect of future plans or strategies is inherently uncertain and undue reliance should not be placed on such statements.
“After careful consideration, the board determined a stock dividend was appropriate based on the bank’s overall positive performance as measured against our business plan and the performance of our peers,” said David Gill, President & CEO. “We’re happy to issue this dividend as delivery on our pledge to provide increased value for our original investors, and proof of our continued commitment to create the well regarded, high performing financial institution promised to our shareholders and clients.”
Capital levels for the bank remain strong with a Tier 1 Capital Ratio of 15.64% and a Total Risk Based Capital Ratio of 21.37%, as of June 30, 2009.
MileStone Bank is a community bank headquartered in Doylestown, PA. MileStone Bank is led by co-founders David Gill, President & CEO, and Elijiah Gray, CFO.
Disclaimer
This report contains certain "forward-looking statements." The Company desires to take advantage of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and is including this statement for the express purpose of availing itself of the protection of such safe harbor with forward looking statements. These forward-looking statements may describe future plans or strategies and include the Company's expectations of future financial results. Forward-looking statements are subject to a number of risks and uncertainties that might cause actual results to differ materially from stated objectives. These risk factors include but are not limited to the effect of interest rate changes, competition in the financial services market for both deposits and loans as well as regional and general economic conditions. The words "believe," "expect," "anticipate," "estimate," "project," and similar expressions identify forward-looking statements. The Company's ability to predict results or the effect of future plans or strategies is inherently uncertain and undue reliance should not be placed on such statements.
Monday, July 6, 2009
Everything Old is New Again - Back to Banking Basics
Remember the old passbook saving accounts? Did you have one as a kid? Remember Christmas Clubs & Vacation Clubs? Did you save most of your paper route, baby sitting, or lawn mowing money in the hope of some day having enough set aside for a baseball glove, new bicycle or even that first car? There was a time when it was very common to put money away every week especially for specific purposes.
Before banks were able to offer the now ubiquitous money market accounts, if you wanted to segregate some of your money into a rainy day fund the only alternative was a passbook savings account. The use of the passbook by banks in America actually dates back to sometime in the early 19th century. It was a small booklet, similar in size and shape to a passport, and contained a running statement of all credits and debits, including deposits, withdrawals, and interest. I can remember when a teller would update the passbook by writing the entries by hand and administering an official bank stamp underneath.
This type of account and record keeping process was well suited for infrequent transactions; and, by providing a hand held record of the account’s activity there was no need for the bank to produce and mail out a monthly account statement. Obviously, transacting business was difficult if the account holder lost the book or simply forgot to bring it with them to the bank. But, fortunately the bank always maintained an official record of the account and, with proper ID would provide a replacement fully updated and ready for more transactions. The old fashioned passbooks became compatible with printers and enabled transactions to be entered “automatically” and eventually passbooks disappeared completely, replaced by more convenient statement savings accounts.
Well it’s amazing how the more things change the more they stay the same. In the midst of the current economic challenges consumers are becoming much more careful with debt and more serious about finding financial alternatives that guarantee a return and also protect against loss of principle. There is a renewed focus on savings, especially as it helps prepare financially for some of life’s more important milestones. In 2009, the passbook component is a thing of the past, replaced by statement savings accounts – now called purpose driven savings accounts – with customized titles such as “Family Vacation” or “Entertainment Center” or any other specific goal. Purpose driven saving essentially creates baskets into which consumers can segregate funds dedicated to a specific goal, dream or objective.
This concept really works. Segregating funds both mentally and physically from the rest of the household budget ensures that every penny in the account goes to its intended purpose rather than for retirement, your kid’s wedding or college tuition, a new car or anything else.
Creating a specialized purpose for which to save helps prioritize the overall budget, creates greater motivation to save, and increases the prospect of actually attaining savings goals. A special benefit not to be overlooked is that savers really enjoy tracking balances online or through monthly statements and actually watching their progress and realizing their dream.
So why not “go back to the future” and start your purpose driven, dream maker savings account right now. That vacation cruise, Harley Motorcycle or in-ground pool will become a reality as you watch the account balance steadily grow and finally accomplish your dreams.
For information on how you can start an FDIC insured savings account with competitive interest earnings and guaranteed principle, contact MileStone Bank by email: support@milestonebank.com or by telephone: 866 - 672 - 2655.
Before banks were able to offer the now ubiquitous money market accounts, if you wanted to segregate some of your money into a rainy day fund the only alternative was a passbook savings account. The use of the passbook by banks in America actually dates back to sometime in the early 19th century. It was a small booklet, similar in size and shape to a passport, and contained a running statement of all credits and debits, including deposits, withdrawals, and interest. I can remember when a teller would update the passbook by writing the entries by hand and administering an official bank stamp underneath.
This type of account and record keeping process was well suited for infrequent transactions; and, by providing a hand held record of the account’s activity there was no need for the bank to produce and mail out a monthly account statement. Obviously, transacting business was difficult if the account holder lost the book or simply forgot to bring it with them to the bank. But, fortunately the bank always maintained an official record of the account and, with proper ID would provide a replacement fully updated and ready for more transactions. The old fashioned passbooks became compatible with printers and enabled transactions to be entered “automatically” and eventually passbooks disappeared completely, replaced by more convenient statement savings accounts.
Well it’s amazing how the more things change the more they stay the same. In the midst of the current economic challenges consumers are becoming much more careful with debt and more serious about finding financial alternatives that guarantee a return and also protect against loss of principle. There is a renewed focus on savings, especially as it helps prepare financially for some of life’s more important milestones. In 2009, the passbook component is a thing of the past, replaced by statement savings accounts – now called purpose driven savings accounts – with customized titles such as “Family Vacation” or “Entertainment Center” or any other specific goal. Purpose driven saving essentially creates baskets into which consumers can segregate funds dedicated to a specific goal, dream or objective.
This concept really works. Segregating funds both mentally and physically from the rest of the household budget ensures that every penny in the account goes to its intended purpose rather than for retirement, your kid’s wedding or college tuition, a new car or anything else.
Creating a specialized purpose for which to save helps prioritize the overall budget, creates greater motivation to save, and increases the prospect of actually attaining savings goals. A special benefit not to be overlooked is that savers really enjoy tracking balances online or through monthly statements and actually watching their progress and realizing their dream.
So why not “go back to the future” and start your purpose driven, dream maker savings account right now. That vacation cruise, Harley Motorcycle or in-ground pool will become a reality as you watch the account balance steadily grow and finally accomplish your dreams.
For information on how you can start an FDIC insured savings account with competitive interest earnings and guaranteed principle, contact MileStone Bank by email: support@milestonebank.com or by telephone: 866 - 672 - 2655.
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